A Stamford resident who is responsible for leadership and development of the national sales teams at Heineken USA just won a prestigious honor with The Business Council of Westchester.
Bridget Lasda, vice president of national sales at the White Plains-based business, was named a 2017 “40 Under 40” Rising Star through the council.
Prior to joining Heineken, Lasda worked for The Coca-Cola Company, leading the Target business. During her 14 years there, she held several significant operations, sales and category roles.
She also serves as the board chair for Heineken’s Women’s Leadership Forum, which aims to inspire and support the advancement of women to accelerate Heineken’s performance.
The Rising Stars program is modeled after the national business recognition program “40 Under 40.” Rising Stars honorees are chosen based on professional and entrepreneurial accomplishments, professional and business affiliations and demonstrated leadership skills.
Lasda attended The Pennsylvania State University, earning an undergraduate degree in Special Education. She completed her MBA from Emory University in May 2012.
She lives in Stamford with her husband, Geoff, and their two-year-old son, Cameron.
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